EICMA 2021: Rho Milan Motorcycle Show, Italy

Event Name: EICMA
Category: Automotive
Event Date: 25 – 28 November, 2021
Frequency: Annual
Location: Fiera Milano, Strada Statale Sempione, 28, 20017 Rho Milan, Italy
Organizer: EICMA SPA, Via Antonio da Recanate 1, Italy
Phone: 026773511
Email: –
Timings: 09:00 AM – 17:00 PM

International Bikes and Motorbikes Accessories Exhibition

EICMA 2021: Event Profile

EICMA 2021, an acronym of International Motorcycle and Accessories Exhibition is dedicated to sports and the urban public, but at the same time fashion addicted and includes helmets, leather outerwear, duvets, totes, backpacks, silk scarves with the iconic monogram. The thread of the collection, the sign of the wheel on the collar of the jacket, on the cuffs, in the silver bracelets and on the helmets.

EICMA 2021, acronym of International Motorcycle and Accessories Exhibition is, at the world level, the most important trade fair event for the entire 2-wheel sector and represents the marketing tool of ANCMA, the Confindustria Industrial Association of which the most prestigious companies in the industry.

EICMA 2021, since its first edition of 1914, takes place in Milan and is confirmed as the most visited event in the world by number of Exhibitors, Visitors, Operators and Press internationally.

There are numerous elements that make EICMA 2021 a showcase of great impact: numerous product innovations, international press conferences, technical workshops, the presence of world-class drivers and representative figures not only in the sector, as well as the competitive moments and great show in the outdoor MotoLive area.

The Exhibition, with over 100 years of history, is today a source of inspiration for mobility and an incubator of trends and passions, the international reference event.

EICMA 2021 overcomes the distinctions between B2B and B2C addressing, on the one hand, companies and operators in the sector and, on the other, hundreds of thousands of fans and curious to reach increasingly heterogeneous targets.

This double soul is the first peculiarity of EICMA 2021, thanks to its extraordinary ability to bring together in one place innovation and passion, technique and emotion, mobility and dream.

EICMA 2021: Exhibitors Profile