Event Name: Global Digital Trade Expo
Category: Business Services
Event Date: 23 – 27 September, 2026
Frequency: Annual
Location: Hangzhou Grand Convention and Exhibition Center – 589 Shixiang Rd, Gongshu District, Hangzhou, Zhejiang 310011 China
Organizer: Messe Frankfurt (Shanghai) Co Ltd. – Room 1001, Office Tower 1, Century Metropolis, 1229 Century Avenue, Pudong New Area, Shanghai, P.R. China
Phone: +86 400 613 8585 ext 256
Email: teo.fu[at]china.messefrankfurt.com
Timings: 10:00 AM – 18:00 PM
Tickets: Visitor Registration Required – Click Here!
Concurrent Event: International Smart Space Exhibition Hangzhou 2026: ISSE Expo China
Global Digital Trade Expo is China’s only national-level international professional exhibition with the theme of digital trade. Hosted annually in Hangzhou, China, the Expo brings together policymakers, business leaders, innovators, and experts to foster dialogue, showcase cutting-edge technologies, and promote sustainable development in the digital economy.
Global Digital Trade Expo Hangzhou 2026: 5th Edition
The fifth Global Digital Trade Expo issued a worldwide invitation during its first promotional event in Haikou, South China’s Hainan province, on April 13, coinciding with the opening of the sixth China International Consumer Products Expo.
Scheduled for Sept 23 to 27 in Hangzhou, the event will introduce several new highlights, including the debut of a dedicated Token Zone, showcasing an integrated ecosystem of AI models, computing power and electricity.
Hainan province will serve as the guest of honor, strengthening synergies between digital trade and consumption. So far, 2,030 professional buyers from 33 countries and regions have pre-registered.
The promotional event also witnessed the appointment of the first group of global promotion ambassadors, representing international organizations and business communities, who will help expand the expo’s global reach. In addition, the event unveiled the expo’s exclusive AI digital ambassador, Shu Xiaochao, designed to enhance digital engagement and promotion.
A trilateral cooperation agreement was signed between the Hangzhou and Ningbo areas of the Zhejiang Pilot Free Trade Zone and the Boao Lecheng International Medical Tourism Pilot Zone in Hainan, highlighting growing collaboration in areas such as cross-border data flows and digital services.
The first international procurement list was also released, covering buyers from 20 countries and regions with an intended value of $200 million — an increase of 150 percent compared with the same period last year. Six leading enterprises, including Amazon and Hangzhou-based robotics firm StarSpecies Robot, signed preliminary participation agreements, underscoring the expo’s growing influence as a global platform for digital trade innovation.
Exhibitions and Events:
Feature eight different exhibition zones:
- Comprehensive Exhibition Zone
- Digital Culture & Entertainment Zone
- Smart Mobility Zone
- Silk Road E-Commerce Zone
- Smart Logistics Zone
- Artificial Intelligence Zone
- Digital Medication Zone
- Smart Living & Space Zone
Alongside the exhibitions, the Expo will host an extensive program of events:
- Eight Themed Events, including Silk Road E-Commerce Day, BRICS Cooperation Session on Special Economic Zones, The Night of Digital Trade, and African Digital Trade Day.
- 34 Industry, Investment, and Financing Events, such as Digital Trade Venture Capital Day and a series of competitions.
- Other key events highlighting innovation, cooperation, and global exchange.
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