Thursday , June 24 2021
Fruit Attraction: Madrid Fruits & Vegetables Expo

Fruit Attraction 2021: Madrid Fruits & Vegetables Expo

Event Name: Fruit Attraction
Category: Food and Beverage

Event Date: 05 – 07 October, 2021
Location: Feria de Madrid, Av del Partenón, 28042 Madrid, Spain
Organizer: IFEMA MADRID – Avda. del Partenón, 5 28042 Madrid, España / Spain
Phone: +34 91 722 30 00
Timings: 10:00 – 19:30

With an estimated number of 1,600 participating companies and 70,000 professionals from 120 countries, Fruit Attraction will make Madrid the world capital of the horticultural sector. Fruit Attraction is consolidating itself every year as one of the most efficient fruit and vegetable commercial platforms around the world, for the time period of its celebration. Southern Europe is becoming a fundamental hub for the international marketing of fresh produce and Fruit Attraction the platform and commercial meeting point for the entire international fruit and vegetable community. It gathers two main sectors, the Fresh Produce Area and the Auxiliary Industry Area, and it is geared to the distribution channel professional traders. Fruit Attraction provides fruit and vegetable operators around the world. As well as being an essential tool to position products in international fresh produce market, the International Trade Show for the Fruit and Vegetable Industry is also the go-to place for innovation.

The fruit attraction will take place on 3 days from Tuesday, 05. October to Thursday, 07. October 2021 in Madrid.

“International Trade Show for the Fruit and Vegetable Industry”

Fruit Attraction is a specialized international platform dedicated to the fresh produce market. Fruit Attraction will focus on fruit and vegetable industry, the exhibitor participation in Spanish producers and distributors, producers from Europe and the rest of the world, particularly from Latin America etc.

Fruit Attraction is BUSINESS

Fruit Attraction has become the indispensable sales component for worldwide distribution in terms of planning your campaigns for next year, seeing as it is held in October, a key point in the supply and demand cycle for fresh products, and due to its geographical location in Southern Europe, which strategically positions the trade show as a gateway to Europe from Latin America.

It is a major platform and meeting point for fruit and vegetable operators to create solid business relationships and open up new opportunities in new markets.

More than 90% of the exhibitors and 95% of visitors are annual repeats; which is why Fruit Attraction has consolidated its position as one of the main world events in the fruit and vegetables sector.

Beside the irreplaceable attributes of face-to-face, Fruit Attraction launched Fruit Attraction LIVEConnect, a digital platform that strength and complement them with new functionalities that can reinforce each other contact management, networking, products and services catalogue , e-meetings, video calls, sectorial content.

10 reasons to participate as an exhibitor at Fruit Attraction:

  • Boost and open export markets
  • Hold face-to-face meetings with the main operators and retailers in the world.
  • Generate and get sales opportunities in a massive way
  • Build loyalty and focus meetings with regular customers
  • Expand and boost personal networking
  • Brand awareness and visibility for new products
  • Show and exhibit products, formats and services in person
  • Build and reinforce sectoral authority
  • Be part of the suppliers list of operators and retailers around the world
    … sure you find many more…

Fresh Produce:

Fruit Attraction takes in the variety of fruit and vegetable products brought from different parts of the world by the exhibitor companies.

  • Fresh fruits
  • Fresh vegetables
  • Aromatic herbs and spices
  • Ranges IV and V
  • Nuts Hub
  • Ecorganic market
  • Transformed produce (frozen, preserved, concentrated, dehydrated goods etc.)
  • Organisations and associations
  • Nurseries

Auxiliary Industry:

Fruit Attraction is a point of reference for the professionals throughout the entire supply chain:

  • Seeds
  • Fertilisers, agro-nutrients, phytosanitary products
  • Pre-harvest
  • Transport and logistics
  • Packaging and labelling
  • Post-harvest
  • Smart Agro (ICT applied to the fruit and vegetable sector)
  • Point of sale
  • Ecorganic market
  • Services (consultants, certification companies, financial entities, temporary employment agencies, training etc.)
  • Biotech (research and technological development in plant genomics)

Smart Agro:

Specialized area for technology solutions companies in precision agriculture, focused on showing the latest developments in management products for agri-food companies and advanced mobility and analytics solutions, promoting agro-industrial transformation.

Single area of 6 m2 for this assembly. In this area, participation can also be with Basic or Premium modular stands from 16m2 up to 128 m2 with areas of more than 32 m2.

Ecorganic Market:

An exclusive exhibition area for the commercialization and export of organic products where organic fruit and vegetable companies can show all the operators their brand and product proposals in order to promote commercial relationships.

Single area of 6 m2 for this assembly. In this area, participation can also be with Basic or Premium modular stands from 16m2 up to 128 m2 with areas of more than 32 m2.

Nuts Hub:

Specialized area for the marketing and export of nuts, which allows companies in the sector to present their products and contact the entire industry and the distribution channel.

Single area of 6 m2 for this assembly. In this area, participation can also be with Basic or Premium modular stands from 16m2 up to 128 m2 with areas of more than 32 m2.

Exhibitors Profile

Profile for exhibit includes Fresh Fruit, Fresh Vegetables, Potatoes, Fresh Cut and Catering Products, Biological Products, Legume Vegetables, Nuts, Spices / Herbs Designations Of Quality, Production Suppliers, Packaging and Selection, Greenhouse Structures, Labeling and Ticketing, Phytosanitary and Pest Control, Air Conditioning and Refrigeration, Post-Harvest Treatment and Atmospheric Techniques Vegetable Varieties, Distribution and Services.

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